Browsing the "BRANDING" Category

10 Pointers on Entrepreneurship

May 18th, 2011 | by drkkr

Entrepreneurship has always had a mystical edge to it: Brave people sallying forth riding out to surmount giant obstacles . [&hellip


War against time

April 12th, 2011 | by Sejal Shah

The very thought of Mumbai brings us jitters about the traffic, congestion and local trains. It is said, A million [&hellip


Brand New Year !!

February 12th, 2011 | by Alvin

As brands go, very few can quite match the universal meaning, richness and significance of January 1, with all itsattendant [&hellip


Global Visual Culture

February 10th, 2011 | by drkkr

When I think of coca cola apart form the red color the type face stands out. That one type face [&hellip


Puppy love, doggie style

February 10th, 2011 | by Alvin

For years, we’ve had clients and sundry intelligence inside agencies tell us: “What we need is a Fevicol” or “What [&hellip



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