Browsing the "think" Tag

Branding NEXT

November 2nd, 2010 | by drkkr

The world around is whirling. Consumers are changing; their sensibilities       are evolving.Brands of the future will recognize this change, re-orient [&hellip


October 15th, 2010 | by drkkr

Hey,If given a choice to make a purchase / brand decision, will you ever make up one’s mind to buy [&hellip

I Like It On

October 10th, 2010 | by drkkr

Do you want to know where women “like it”? Check out your Facebook news-feed. The status updates across the third [&hellip

GAP to Gap

October 8th, 2010 | by drkkr

I was busy machinating my PPT slides for my lecture to my MIB/MBA students on Brand Logos, once coiffed, i [&hellip


September 10th, 2010 | by drkkr

How did you choose…..? … You’re Doctor? … The school your kid studies in or you studied in? … The [&hellip


August 21st, 2010 | by drkkr

My favourite hero of all times and the person whom I admire the most?! I always admire respect and recognize [&hellip

Enduring Brand

August 7th, 2010 | by drkkr

Nothing endures but change.  I remember the time when i was going to school i used to curiously look at [&hellip


August 6th, 2010 | by drkkr

Mumbai always teaches me life learning lessons, the recent trip of mine Mumbai taught me a lesson or two in [&hellip

Global Identity

July 16th, 2010 | by drkkr

In a world full of abbreviations to denote their currency,  very few countries have a distinct global identity. In that [&hellip


July 8th, 2010 | by drkkr

RISING inflation raises the specter of an increase in the cost of living. But for most of the middle class with [&hellip

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